Alexander Youth Network Outpatient

Advertising Reaches General Public

SEPTEMBER 16, 2004 - Alexander Youth Network is expanding their service array to bring new clients into an Outpatient programs. As an organization that typically advertises within the behavioral health industry, Alexander now had a reason advertise to the general public.

Since mental disorders in children are not as "visible" as physical ailments, the agency needed to communicate to parents that there are behaviors that can signal distress and to seek professional help if there is genuine concern.

Stafford.Tisdale designed two full-color, full-page ads that presented the reader with the question "Why does it take so long for a child to get treatment for his or her mental disorder?" MarketComm, LLC, which is producing the Marketing Plan for Alexander's outpatient program, generated the text for the ads.

Alexander's Intake department has already received calls in response to the August and September ads which were published in Charlotte Magazine.

Alexander Youth Network is North Carolina's leading provider of professional children's behavioral healthcare serving children from throughout North Carolina from more than 10 locations in the Piedmont and western areas of the state.

{Click here to see the Ads}

{Visit www.alexanderyouthnetwork.com}

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